The all-new PEUGEOT 308 revealed in a video by the teams who helped to create it.
Linda Jackson, PEUGEOT Brand CEO, explains the ambitions for the new PEUGEOT 308 ambitions in the context of the new PEUGEOT Brand Identity.
Pierre Paul Mattei, Design Director of the new PEUGEOT 308 mentions:
•Morphology and dynamism of the new design,
•Incorporation of the new emblem,
•Design of rear and front LED lights,
•Ergonomy of the new PEUGEOT i-Cockpit®,
•Centre console optimisation.
Agnès Tesson-Faget, Brand Project Manager of the new PEUGEOT 308, talks about the following topics:
•Customer expectations and move upmarket,
•Design efficiency: longer car, lower car, same width (without door handles), all for better aerodynamics,
•New PEUGEOT 308 Power of choice offers plug-in hybrids, petrol and diesel powertrains,
•The new PEUGEOT i-Cockpit® which includes the i-Connect® Advanced and innovative i-Toggles® is an intuitive, connected and modern infotainment system,
•Latest generation driving aids,
•And of course driving pleasure behind the wheel of the New PEUGEOT 308.