PEUGEOT Cycles partners with Fnac and Darty to sell a premium cycling line for riders of all ages | Media Peugeot International

PEUGEOT Cycles partners with Fnac and Darty to sell a premium cycling line for riders of all ages


As part of their partnership with PEUGEOT Cycles, Fnac and Darty are expanding their urban mobility offerings with two new electric bicycles from the iconic French brand: the “Legend” eLC01 city bicycle with a neo-retro design and the versatile eT01 trekking bicycle. Ensuring that even the youngest riders can get in on the action, the group will also be selling the J12 pushbike. Now available for pre-order on and, these urban mobility solutions will be on show in special display areas in thirty French stores starting November 20.

Innovation, Quality and Longevity: Shared Values for a Mutually Beneficial Partnership

These two French companies share a commitment to the spirit of innovation, which drives them to respond to consumer needs with high-quality products and solutions. Through this partnership, Fnac and Darty are offering their customers a greater variety of urban mobility solutions, solidifying their positioning as the European leaders in technology retail.
The durable, high-quality bicycles from PEUGEOT Cycles are designed and built in France. To keep their bicycles going strong, customers can make appointments for repair services, thanks to the partnership between the Fnac Darty group and Cyclofix, a company specialising in maintenance for micro-mobility products (scooters, electric bikes and e-scooters).
By adding these new distribution channels to the e-commerce sales on the site and its network of traditional dealers, PEUGEOT Cycles is strengthening ties with customers to better understand their needs.

PEUGEOT Cycles premium range of e-Bikes

E-Legend: Neo-Retro Design Meets Modern Tech
The eLC01 “Legend”, the flagship model of the PEUGEOT Cycles line, is notable for its timeless design. The answer to today’s mobility challenges, it is now sold by PEUGEOT and Fnac Darty. In addition to its more traditional features, it also boasts electric power assistance. Comfortable, user-friendly and practical - thanks to its Racktime luggage rack - the PEUGEOT eLC01 was designed for those who love retro bicycles but refuse to sacrifice modern conveniences.
The 24-inch version is available for pre-order at and for €1,499 (tax included).

E-Trekking and E-Trekking Mixt Bicycles: Bosch Motors and Extended Ranges
The premium, well-equipped and versatile range of PEUGEOT E-Trekking bicycles is perfect for hitting the streets or the trails. Equipped with a Bosch Purion motor and hydraulic disc brakes, these electric bicycles feature the latest PEUGEOT Cycles technology for a premium riding experience. The 400 Wh battery delivers a range of up to 110 kilometres, making them the perfect choice for everyday trips.
The 43, 48 and 53 sizes of the two models (Sport and Mixt frame) are available for pre-order at and for €2,299 (tax included).

Bikes for Kids

The J12 Pushbike Puts PEUGEOT Cycles Expertise in Kids’ Hands. These great looking bicycles are also light, comfortable and pedal-free, so kids can learn to balance themselves while having fun. They are sure to be a hit with kids and parents alike. The modern frames for these pushbikes are available in red, blue, white and orange.
The J12 is available for pre-order at, for €99.99 (tax included) and will soon be available at and in Fnac Kids locations.

Subsidies and Incentives for Electric Bicycles: Help is Easier to Find Than Ever

Several subsidies and incentives, which can total up to 500 or 600 euros, are now available to help cover part of the price of an electric bicycle. They do require that purchasers submit documentation and an application to the national and/or local government agencies offering them, however. For more information: